Stories are the lifeblood of organizations. These stories ARE your branding. One of the strongest ways to tell your stories is through video, but “more video” isn’t a strategy.
Storyvine Co-founder/CEO Kyle Shannon bylined a blog post for SocialBrite.org explaining:
How Storyvine exists between uncontrollable UGC and complicated Professional Video.
How Content Strategy is key
The 4 C’s of creating video content: Create, Capture, Curate, Connect.
Read the post here: https://www.socialbrite.org/2019/08/12/video-storytelling-to-amplify-the-impact-of-your-organization/